We offer hotels and resorts infrastructure and know-how that allows them to outperform their local competitors, including properties belonging to global hotel chains. In today’s highly dynamic and rapidly evolving marketplace it is vital for independent hotels to have the right tools and support to become market leaders.
Through proven best practices and creative strategies, our team of experts increases REVPAR and GOPPAR for our hotels.
Our singular focus is to be the smartest and most productive soft brand solution for Caribbean tourism destination hotels and lifestyle travel properties. Trusted by guests and industry professionals, every hotel in any of our collections must achieve and maintain 100 points of quality.
«We are very owner-friendly, because that’s our lifeblood».